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Roadtrip, ETC
Date: 2023 – Present
Client: Lucía Marcano
Services: Business Strategy, Operations Management, Experience Design
Roadtrip, ETC is a photography-driven travel project that transforms the way creatives experience the world. Founded by Lucía Marcano, it curates unique journeys where adventure and storytelling go hand in hand.
As Project Manager, I structured the business model, optimized operations, and designed workflows to streamline each edition. My role focused on creating a scalable system while preserving the brand’s identity and purpose.
review
“You know when you have a thousand ideas but can’t seem to bring any of them to life? Working with Isa has put an end to that. Combining my own concepts with her experience, great attitude, and management skills is an absolute yes. She’s filled my life with new tools to optimize workflows so I can spend more time creating and less time managing. Thank you, Isa ✨”